Privacy Policy

Last updated: November 4, 2026

This Privacy Policy explains how Vookum WL LLC (“Vookum,” “we,” “us”) handles information when you visit vookum.com, text or call us, sign up for our live-show alerts, or otherwise interact with us. Vookum is an independent luxury-watch dealer located at 21 W 47th Street, New York, NY 10036. We serve customers in the United States.

Information We Collect

Information you give us

When you call, text, email, inquire about a watch, or sign up for our text alerts, we may collect your name, phone number, email address, and the content of your message. We do not sell watches through online checkout, so we do not collect payment-card details on this website.

Text-message sign-ups

If you opt in to our eBay Live text alerts or VIP texts, we collect your mobile number and opt-in record. These sign-ups are processed by our messaging providers, CreatorCart and OutfitLive, who send messages on our behalf.

Information collected automatically

Like most websites, we and our platform (Shopify) automatically collect certain technical data through cookies and similar technologies — your device and browser type, IP address, pages viewed, search terms you enter on the site, and the site you came from — to operate, secure, and improve the site.

How We Use Information

• Respond to your inquiries and provide pricing, availability, and service by phone, text, or email;
• Send the text alerts you opted in to (upcoming live auctions, drops, and promotions);
• Operate, maintain, secure, and improve the website;
• Comply with legal obligations and enforce our terms.

Text Messaging (SMS)

By providing your mobile number and opting in, you agree to receive recurring automated marketing and informational texts from Vookum at the number provided. Consent is not a condition of any purchase. Message frequency varies. Message and data rates may apply. Reply STOP to unsubscribe at any time or HELP for help. Carriers are not liable for delayed or undelivered messages. Our SMS program is operated with CreatorCart and OutfitLive.

Cookies & Analytics

We use essential cookies required to run the site (provided by Shopify) and analytics cookies that help us understand how the site is used. You can control cookies through your browser settings; disabling some may affect site functionality.

eBay Affiliate Links

We run our live auctions on eBay and participate in the eBay Partner Network. Links on this site that point to eBay include affiliate tracking, and we may earn a commission when you click through and transact on eBay. This does not change the price you pay. When you follow these links, eBay may set its own cookies and collect information under eBay’s Privacy Policy.

Embedded Content

Our site embeds content from third parties — YouTube videos and a Google Maps store location. These providers may collect data about your interaction with that embedded content under their own privacy policies.

How We Share Information

We do not sell your personal information. We share information only with:

• Service providers who operate the site and our messaging on our behalf (e.g., Shopify, CreatorCart, OutfitLive, Google/YouTube);
• eBay, through affiliate links as described above;
• Authorities or others where required by law, to protect our rights, or to complete a business transfer.

Your Choices & Rights

You can opt out of texts at any time by replying STOP. To request access to, correction of, or deletion of the personal information we hold about you, email shop@vookum.com. Depending on where you live (for example, California residents under the CCPA), you may have additional rights to know, delete, or opt out of the “sale” of personal information — we do not sell personal information. We will not discriminate against you for exercising these rights.

Data Retention & Security

We keep personal information only as long as needed for the purposes described above or as required by law, and we use reasonable administrative and technical safeguards to protect it. No method of transmission or storage is 100% secure.

Children

This site is intended for adults and is not directed to children under 16. We do not knowingly collect information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes are effective when posted here, and the “Last updated” date above will reflect the latest revision.

Contact Us

Questions about this policy or your information? Reach us at:

Vookum WL LLC
21 W 47th Street, New York, NY 10036
shop@vookum.com · (657) 767-5191